Listen: https://listen.empi.re/278964

Gatefold Jacket, Picture Discs, Marketing Sticker, Poly-lined Protective Sleeves

About:
Walker & Royce have released their highly-anticipated sophomore album No Big Deal out now via Dirtybird Records.

Embarking on a four-part mission to bring the party back to dance music, Walker & Royce have embraced the boisterous, unruly nature of their over-the-top signature to deliver 10 non-stop anthems. A highly collaborative body of work, No Big Deal features a colorful collection of characters including comedian/ musician Reggie Watts, Grammy-nominated and multi-platinum selling artist James Patterson (and 1/2 of the electronic duo The Knocks), peak-time queen VNSSA, Grammy-nominated vocalist Barney Bones, and more.

From the tongue-in-cheek lyricism of ‘I Don’t Remember’ and ‘Might Just’ to the overzealous charisma imparted on tracks like ‘Motivashun’ and ‘Fatalistic Groove’, No Big Deal boasts the sense of humor and lightheartedness that Walker & Royce have brought to countless dance floors throughout their career. The album is hallmarked by the kaleidoscopic elements of their dance music roots: catchy vocals, playful melodies, thumping basslines, and relentless four-on-the-floor percussion.

No Big Deal is a wondrous homage to the weird and wacky tropes that have distinguished Walker & Royce’s no-holds-barred style for more than a decade. An auditory yearbook cataloging Walker & Royce’s sonic inspirations from their early days in New York City’s 90s underground raves to the Dirtybird BBQs and Campouts where they found their home, No Big Deal is a victory lap for Walker & Royce as they cement their status as headliners and hitmakers.

No Big Deal is a reminder to enjoy the ‘Cheap Thrills’ that life presents, to ‘Get Down Down’ and adopt a motto like ‘Let’s Live It Up’.

2xLP, Gatefold Jacket, Picture Disc, cut at 45rpm. First pressing limited to 500 copies.

Key Marketing/Selling:
• Playful, quirky tech-house that isn't afraid to dip into other genres
• Walker & Royce have been performing in the dance/club circuit since 2012
• Walker & Royce are performing at multiple festivals in 2024, including Lollapalooza and Beyond Wonderland, and have played at several high profile venus across the world, such as Red Rocks Amphitheatre, Petco Park, Bill Graham Civic Auditorium & more
• Recently performed a sold out show with John Summit/Experts Only at Stanford’s Frost Amphitheater
• Walker & Royce regularly perform at iconic nightclubs across the country
• To celebrate the album, Walker & Royce hosted a secret Dim-Sum pop up party with over 2000 RSVPs, and a line around block
• Just wrapped up an extensive nationwide No Big Deal tour from 10/27-2/23
• Partnered with Insomniac & their cannabis company, RNBW, for a golden ticket contest to win signed gear and 2 tickets to Beyond Wonderland
• Partnered with Perfect Circuit to give away a Novation Peak Hybrid Polyphonic Synthesizer, in celebration of the album release
• Received wide acclaim in the dance community for the “I Don’t Remember” music video
• Features on the album include comedian/musician Reggie Watts, Grammy-nominated and multi-platinum selling artist James Patterson (and 1/2 of the electronic duo The Knocks), peak-time queen VNSSA, Grammy-nominated vocalist Barney Bones, Glass Petals, Elohim, & ZOF
• Walker & Royce have previously collaborated with notable artists such as Green Velvet, DIPLO & Channel Tres, and many more
• Walker & Royce’s previous album, Self Help, has been pressed twice on vinyl, with both pressings selling out
• 2xLP, Gatefold Jacket, Picture Discs, 45 RPM

Tracklist:
A1/1. Let's Live It Up (feat. Harm Franklin)
A2/2. Fatalistic Groove (feat. Barney Bones)
A3/3. Cheap Thrills (feat. Barney Bones)
B1/4. Get Down Down (feat. Reggie Watts)
B2/5. I Don't Remember (feat. VNSSA)
C1/6. Tha Tea
C2/7. Might Just (feat. James Patterson)
C3/8. Motivashun (feat. Reggie Watts)
D1/9. Stop Time (feat. Glass Petals & Elohim)
D2/10. Did You Mean It (feat. ZOF)

Socials:
Twitter: 15.2k followers
IG: 61.8k followers
FB: 72k followers
YT: 1.2k subs / 235k views
More