Raveena

Listen: https://listen.empi.re/364325 2LP Widespine Jacket, Printed Sleeves, Clear Vinyl, Die-Cut Marketing Sticker UK radio support: Radio 1's Future Soul w/ Victoria Jane - Radio 1: 24/2 DJ Limelight and Kan D Man - BBC Asian Network: 12/2, 19/2 The Travis Mills Show - Apple Music 1: 20/2 Rellik Tha Don - Reprezent 23/3 About: Where the Butterflies Go in the Rain is the third studio album from the enchanting songstress, Raveena. Blending powerful storytelling with early 2000s pop, Where the Butterflies Go in the Rain sees music continuing to play the central role as both a catalyst and medium in her personal and creative growth. With newfound clarity, Raveena delves into themes of new love, maturity, comfort, and domesticity that reflect the peace of mind she currently inhabits. Speaking on this evolution and how it informed the album's creative, she shares, "Butterflies are so delicate that they have to hide in leaves and flowers until the rain passes so that their wings don't get crushed in the rain. I felt like that was kind of a metaphor for where I was in my life. I needed to go back to comfort-to deep rest-and stop weathering storms." On the most instinctual level it's an album that should conjure simple pleasures like the joy of a summer road trip with loved ones. Embracing the sounds of classic artists like Fleetwood Mac, Brandy, Bob Marley, Joni Mitchell, and Marvin Gaye, to name a few, Where the Butterflies Go in the Rain draws inspiration from people who, "are really good at capturing the beauty and loss of life in the same breath," she describes. In her signature style, Raveena seamlessly unites that expansive songwriting with traditional Indian instruments and feel-good early 2000s pop hits -putting forth a work that's more unabashedly herself than any that's come before. Raveena reflects on her forthcoming album, "I don't think I've ever understood a record so well before-It wasn't like the process I used to have with past albums where I was more anxious about being at my best. This time, it was all intuition, and I knew the album was right when I finally had the feeling of rest." The deluxe release sees the addition of 3 tracks. Sun Don't Leave Me - contemplating the feeling of wanting to hold onto one more beautiful sunset, one more passionate embrace, before things change again and hard times strike again - and a reimagined version of Lose My Focus with UMI, bringing fresh energy to an album that's more unapologetically Raveena than ever. Key Marketing/Selling: - Raveena is an established physical artist - Lucid has previously sold out of 3 pressing runs and remains and evergreen title on vinyl - Standard retail variant - 2xLP, Clear Vinyl, Printed Sleeves, Die-Cut Marketing Sticker - 3 other variants - 1 Retail Exclusive - UO: (Translucent Light Blue), - 2 D2C/Tour Exclusives - Glittery Clear/Mirrorboard variants - Over 30M streams - OOH Billboards in NYC running during release week - Deluxe album short film set to be released - May US Headlining tour announced - https://www.raveenaaurora.com/tour - Vinyl includes deluxe songs - Currently working "Sun Don't Leave Me" at radio Tracklist: A1/1. Pluto A2/2. Lucky A3/3. Rise A4/4. Every Color B1/5. Baby Mama B2/6. Junebug (feat. JPEGMAFIA) B3/7. Lose My Focus B4/8. We Should Move Somewhere Beautiful (feat. Arima Ederra) B5/9. Kid C1/10. 16 Candles (feat. Ganavya) C2/11. Smile For Me C3/12. Afternoon Tea with the Auroras (Interlude) C4/13. Little Bird C5/14. Water D1/15. Sun Don't Leave Me D2/16. Lose My Focus (feat. UMI) D3/17. You're So Good To Me Socials: Twitter: 95.4k followers IG: 402k followers FB: 28k followers YT: 168k subs / 46.8M views

Sicherheits- und Herstellerinformationen / safety and manufacturer info (GPSR)
WAS - Word and Sound Medien GmbH
Liebigstrasse 2-20
DE - 22113 Hamburg
Germany
Contact: gpsr@wordandsound.net

1XLP, COKE BOTTLE CLEAR VINYL, SPECIAL PACKAGING Raveena Aurora's debut album was released on EMPIRE in 2019. As she wrote on social media the evening of its release, "What a dream to be able to give u this piece of my soul." The album features 12 songs exploring themes of sexuality, womanhood, and her Indian heritage. Raveena cites Sade, Corinne Bailey Rae, Minnie Riperton, and Indian singer, Asha Puthli, as inspirations. Unavailable on vinyl since 2020 (limited pressing). 1LP release housed in an embossed single sleeve jacket + custom inner sleeve with credits. Packaging Details: Jacket: Soft-Touch Coating + Front Cover - Lucid Title - Spot Gloss & Embossing + Cover: Tracklist - Gold Foil + Inner Sleeve: Full Color, Soft-Touch Coating. Pressed on Coke bottle clear vinyl. Named as one of the "Best Albums of 2019" by NPR. May 31st, 2023 is the 4th anniversary of the original album release date. Key Selling/Marketing: Her critically-acclaimed debut album. Sidney Madden of NPR described "Lucid" as "comforting but nuanced, balancing cultures old and new by mashing up contemporary R&B with traditions from the South Asian diaspora." "Lucid" was named one of the "Best Albums of 2019" by NPR. "Stronger" (Track #3) was named one of the "100 Best Songs of 2019" by Noisey. NPR Music "Tiny Desk" (2019) performance of "Honey," "Bloom," & "Still Dreaming" now past 4.2M YouTube views. Her lyrics refer to heartbreaks, hardships, and mental struggles. Spotify Stats: 1.37M monthly listeners & 433K followers. The album has amassed over 70M track streams on Spotify to-date. Unavailable on vinyl since 2020 (limited pressing). Album pressed on Coke bottle clear vinyl. Special packaging. Tracklist: A1/1. Hypnosis A2/2. Nectar A3/3. Stronger A4/4. Salt Water A5/5. Stone A6/6. Stone (Reprise) B1/7. Mama B2/8. Bloom B3/9. Floating (Feat. Hope Tala) B4/10. Still Dreaming B5/11. Nani's Interlude B6/12. Petal

Sicherheits- und Herstellerinformationen / safety and manufacturer info (GPSR)
WAS - Word and Sound Medien GmbH
Liebigstrasse 2-20
DE - 22113 Hamburg
Germany
Contact: gpsr@wordandsound.net